The Reign of the Superstar is Over

It is growing ever-more difficult to generate a singular ‘big hit’. Awards shows have always had their issues with keeping relevant, but with streaming for both music and video exponentially increasing the amount of content released while simultaneously diluting the social context around big releases, a saturated attention environment makes it increasingly difficult to judge just what is ‘award worthy’ – and who it is that will care.

Are you generating fake streams?

By Julia Gomberg Everything you need to know about streaming fraud In a stat-driven music economy dominated by streaming services like Spotify and Apple Music, it should come as no surprise that streaming fraud is a rampant issue, and one which can easily damage an artist career. Here, we breakdown everythingRead More

#DidYouKnow

#DidYouKnow, the Hollywood Music in Media Awards is the first award organization to honor original music in all visual media from around the globe? This annual celebration includes film, TV, video games, trailers, and documentaries! The HMMAs are celebrating its 10th anniversary. It is the only organization that specifically recognizesRead More

Tiffany Ashton - HMMA Alum and Current Nominee

Tiffany Ashton - HMMA Alum and Current Nominee

With a songstress vibe steeped in Georgia, North Carolina and the roots of Appalachia, Tiffany Ashton’s hit "I Like it” shows off her coquettish style of Country with a singer-songwriter tilt.  And, she’s truly a gifted singer-songwriter up there with the best of them.  Her style is reminiscent of aRead More

2019 Songwriter Symposium

#DidYouKnow about HMMA’s Music in Media Interactive Symposium (MIMIsym) and Professional Panels? As part of the 10 year celebration of the Hollywood Music In Media Awards, the HMMA has assembled a stellar panel of songwriters to discuss the keys to writing a great song, the value of collaboration, writing mechanicsRead More